Cagan Jonathan
Creating Breakthrough Products Innovation from product planning to program approval - New Delhi Pearson Education 2002 - 302 p. 24 cm
81-297-0492-7
New products -- Management
Production planning
production management
Marketing research
658.575 / CAG
Creating Breakthrough Products Innovation from product planning to program approval - New Delhi Pearson Education 2002 - 302 p. 24 cm
81-297-0492-7
New products -- Management
Production planning
production management
Marketing research
658.575 / CAG