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Swami Radhakrishnan Meenakshi

Stratagem Cases on retail, products, services and trends - New Delhi Tata MacGraw-Hill Publishing 2007 - ix, 354 p. 21.5 cm - Business Essential Series .

ISBN: 9780070617612 0070617619

Subjects--Topical Terms:
Marketing Management
Product management
General management

Dewey Class. No.: 658.401 / SWA

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