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Best practice cases in branding (Record no. 581)

000 -LEADER
fixed length control field 00596nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field SLTCLib
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180620b ce ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131721155
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English Language
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number KEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
9 (RLIN) 80
245 ## - TITLE STATEMENT
Title Best practice cases in branding
Remainder of title lessons from the world's strongest brands
250 ## - EDITION STATEMENT
Edition statement 3rd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Dorling Kindersley
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent xii;382 p.
Dimensions 24.2cm
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 2384
Topical term or geographic name as entry element Brand name products -- Management -- Case studies
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 713
Topical term or geographic name as entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Lending Materials
Edition Low Price Edition
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
c 3278
d Manu Pasantha PERUMBULI ACHCHIGE
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
          Lending collection Library of SLTC Library of SLTC Lending Section 2018-06-20 1 658.827 KEL SLTC000286 2020-08-25 2019-12-14 2018-06-20 Lending Materials
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