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The ultimate guide to strategic marketing (Record no. 667)

000 -LEADER
fixed length control field 00599nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field SLTCLib
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180622b ce ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071809092
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071809108
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English Language
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number HAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hamper, Robert J.
9 (RLIN) 937
245 ## - TITLE STATEMENT
Title The ultimate guide to strategic marketing
Remainder of title real world methods for developing successful,long-term marketing plans
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc McGraw-Hill Education
Date of publication, distribution, etc 2014
300 ## - PHYSICAL DESCRIPTION
Extent xii,304 p.
Other physical details Illustration
Dimensions 24 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 713
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
9 (RLIN) 2366
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Lending Materials
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
c 3278
d Manu Pasantha PERUMBULI ACHCHIGE
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          Lending collection Library of SLTC Library of SLTC Lending Section 2018-06-22 658.802 HAM SLTC000705 2018-06-22 2018-06-22 Lending Materials
          Lending collection Library of SLTC Library of SLTC Lending Section 2018-06-22 658.802 HAM SLTC000706 2018-06-22 2018-06-22 Lending Materials
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