The 22 immutable laws of branding
By : Ries, Al.
Contributor(s): Ries, Laura.
Material type: TextPublisher: India : Replika Press ; 1998Description: viii,179 p : 20 cm.ISBN: 1861976054.Subject(s): Brand name products | Business names | TrademarksDDC classification: 658.827Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Lending Materials | Library of SLTC Lending Section | Lending collection | 658.827 RIE (Browse shelf) | Available | SLTC000416 |
Browsing Library of SLTC Shelves , Shelving location: Lending Section , Collection code: Lending collection Close shelf browser
658.827 HIL The infinite asset | 658.827 KEL Best practice cases in branding | 658.827 LIN Brand sense | 658.827 RIE The 22 immutable laws of branding | 658.827 VAN Global brand stretegy | 658.83 BER Marketing Research | 658.83 ZIK Essentials of marketing research |
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