Advertising media and planning
By : Sissors,Jack Z.
Contributor(s): Baron,Roger B.
Material type: TextPublisher: New Delhi : McGraw Hill ; 2010Edition: 7th ed.Description: xiv;480 p.;[1] : 24cm.ISBN: 9780071071017.Subject(s): Advertising media planningDDC classification: 659.111Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Lending Materials | Library of SLTC Lending Section | Lending collection | 659.111 SIS (Browse shelf) | Available | SLTC000257 |
Browsing Library of SLTC Shelves , Shelving location: Lending Section , Collection code: Lending collection Close shelf browser
659.1 JON Behind powerful brands | 659.1 OGU Advertising and integrated brand promotion | 659.1 PRA The practice of advertising | 659.111 SIS Advertising media and planning | 659.114 STA Advertising Promotion and New Media | 659.132 NEN Futurist- Advertising | 659.190 JAI Marketing information products and services |
Advertising and Media
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