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Brand sense : sensory secrets behind the stuff we buy

By : Lindstrom, Martin.
Material type: TextTextPublisher: London : Kogan Page ; 2005Edition: 2nd ed.Description: x;175 p.;[6] : 21.5cm.ISBN: 9780749460570.Subject(s): Brand name productsDDC classification: 658.827
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Lending Materials Lending Materials Library of SLTC
Lending Section
Lending collection 658.827 LIN (Browse shelf) Available SLTC000285
Browsing Library of SLTC Shelves , Shelving location: Lending Section , Collection code: Lending collection Close shelf browser
658.827 HAP TRAVIS BRANDSOLOGY 658.827 HIL The infinite asset 658.827 KEL Best practice cases in branding 658.827 LIN Brand sense 658.827 RIE The 22 immutable laws of branding 658.827 VAN Global brand stretegy 658.83 BER Marketing Research

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