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The infinite asset : managing brands to build new value

By : Hill, Sam.
Contributor(s): Lederer, Chris.
Material type: TextTextPublisher: Boston : Harvard Business School ; 2001Description: xii;238 p : 24.2cm.ISBN: 1578512492.Subject(s): Brand name products | ManagementDDC classification: 658.827
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Item type Current location Collection Call number Status Date due Barcode
Lending Materials Lending Materials Library of SLTC
Lending Section 		Lending collection 658.827 HIL (Browse shelf) Available SLTC000511

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