Marketing information products and services : a primer for librarians and information professionals
Contributor(s): Jain, Abbinandan K [Editor] | Jambbekar, Ashok [Editor] | Rao, T.P.Rama [Editor] | Rao, S.Sreenivas.
Material type: TextPublisher: New Delhi : Tata McGraw-Hill ; 1999Description: xix,462 p : Illustration : 23 cm.ISBN: 007463206X.Subject(s): MarketingDDC classification: 659.190Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Lending Materials | Library of SLTC Lending Section | Lending collection | 659.190 JAI (Browse shelf) | Available | SLTC000447 |
Browsing Library of SLTC Shelves , Shelving location: Lending Section , Collection code: Lending collection Close shelf browser
659.111 SIS Advertising media and planning | 659.114 STA Advertising Promotion and New Media | 659.132 NEN Futurist- Advertising | 659.190 JAI Marketing information products and services | 659.1 HILL About face | 664.02 NOV Novel Approaches Of Nanotechnology In Food | 665.506 PET The Final Frontier |
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