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Marketing in a nutshell : key concepts for non-specialists

By : Meldrum, Mike.
Contributor(s): McDonald, Malcolm.
Material type: TextTextPublisher: Burlington : Butterworth-Heinemann ; 2007Description: x,294 p : Illustration : 23 cm.ISBN: 9780750681339; 9788131215760.Subject(s): MarketingDDC classification: 658.8
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Item type Current location Collection Call number Status Date due Barcode
Lending Materials Lending Materials Library of SLTC
Lending Section 		Lending collection 658.8 MEL (Browse shelf) Available SLTC000311

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