Georges, Patrick  M <br/><br/>
Neuromarketing in action   how to talk and  sell  to the brain 

 - London  Koganpage  2014 
 - ix, 270 p.  15 cm 
<br/><br/> Neuro Marketing 
<br/><br/><label>ISBN: </label>9780749469276 9780749469283 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Neuromarketing
<br/><br/><label>Dewey Class. No.: </label>658.800  / GEO