TY  - BOOK
AU  - Georges, Patrick  M
AU  - Bayle - Tourtoulou
AU  - Badoc, Michael
TI  - Neuromarketing in action:  how to talk and  sell  to the brain
SN  - 9780749469276
U1  - 658.800 
PY  - 2014///
CY  - London
PB  - Koganpage
KW  - Neuromarketing
N1  - Neuro Marketing
ER  -