Sissors,Jack Z. <br/><br/>
Advertising media and planning 

 - 7th ed 
 - New Delhi  McGraw Hill  2010 
 - xiv;480 p.;[1]  24cm 
<br/><br/> Advertising and Media 
<br/><br/><label>ISBN: </label>9780071071017 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Advertising media planning
<br/><br/><label>Dewey Class. No.: </label>659.111  / SIS