TY  - BOOK
AU  - Andreasen, Alan R.
AU  - Kotler, Philip
TI  - Strategic Marketing for non profit organizations
SN  - 9788120322592
U1  - 658.802 
PY  - 2007///
CY  - New Delhi
PB  - Prntice -Hall of India Pvt Ltd
KW  - Marketing
N1  - Strategic Marketing
ER  -