TY  - BOOK
AU  - Kotler, Philip
AU  - Kartajaya, Hermawan
AU  - Setiawan, Iwan
TI  - Marketing 3.0: from products to customers to the human spirit
SN  - 9788126526192
U1  - 658.8 
PY  - 2010///
CY  - New Delhi
PB  - Wiley India 
KW  - Marketing
ER  -