000 00603nam a22002057a 4500
999 _c123
_d123
003 SLTCLib
008 180509b ce ||||| |||| 00| 0 eng d
020 _a9788131756898
041 _aEnglish
080 _a005.21:003.65:658.8
_bKEL
100 _aKeller, Kevin Lane
_980
245 _aStrategic brand management
_bbuilding,measuring and managing brand equity
250 _a3rd
260 _aNoida
_bDorling Kindersley
_c2011
300 _a[iii],xxiii,695 p.
_bill.
_c25 cm
650 _aStrategic Management
_971
700 _aParameswaran, M.G.
_981
700 _aJacob, Isaac
_982
942 _2udc
_cMLN