000 00545nam a22001817a 4500
999 _c640
_d640
003 SLTCLib
008 180621b ce ||||| |||| 00| 0 eng d
020 _a0749447788
041 _aEnglish
082 _a658.8
_bSTR
100 _aStroud, Dick
_9894
245 _aThe 50-plus market
_bwhy the future is AGE NEUTRAL when it comes to marketing & branding strategies
260 _aLondon and Sterling, VA
_bKogan Page
_c2006
300 _axvi;314 p.
_c23.3cm
650 0 _9713
_aMarketing
650 0 _92383
_aMiddle aged consumers
942 _2ddc
_cMLN
945 _c3278
_dManu Pasantha PERUMBULI ACHCHIGE