000 | 00498nam a2200181Ia 4500 | ||
---|---|---|---|
999 |
_c77 _d77 |
||
003 | SLTCLib | ||
008 | 180423s9999 xx 000 0 und d | ||
020 | _a9788131503881 | ||
041 | _aEnglish | ||
082 |
_a658.8 _bSHI |
||
100 |
_aShimp, Terence A. _9528 |
||
245 |
_aAdvertising & Promotion _ban IMC approach |
||
260 |
_aNew Delhi _bCengage Learning India Pvt Ltd _c2007 _g2008 |
||
300 |
_a650 p. _bcol. ill. _c23 cm |
||
500 | _aAdvertising | ||
650 | 0 |
_9713 _aMarketing |
|
942 |
_cMLN _2udc |
||
945 |
_c3278 _dManu Pasantha PERUMBULI ACHCHIGE |